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Olympia Fitness & Performance Weekend Now Title Sponsor of New York Pro
Recently, there has been a series of collaborations put together for the 2019 Olympia Fitness & Performance Weekend to give the bodybuilding’s most prestigious event even more excitement. The latest news is a collaboration between the New York Pro show and the Olympia. As part this deal, the Olympia will serve as the title sponsor of the New York Pro show! The only time we have ever seen one show sponsoring another show was when the Wings of Strength show became a presenting sponsor of the Olympia a few weeks back. This new sponsorship is a very smart move and will give additional branding opportunities for the Olympia and American Media Inc. (the parent company of the Olympia).
“We’re proud to support New York’s premier bodybuilding competition,” explains AMI chairman and CEO David Pecker. “It’s because of regional events like the NY PRO and our relationships with the NPC, Jim Manion and promoter Steve Weinberger that Mr. Olympia has achieved the global recognition it has.”
The New York Pro show is set for this weekend at the Westchester County Center in White Plains and Muscle Insider and Muscle & Fitness will both be covering this exciting event!
Dan Solomon, AMI Vice President and Chief Olympia Officer adds, “Our production team from Muscle & Fitness magazine will be on-hand to cover the event and I’ll be taking to the podium in New York this Saturday night to announce some exciting changes to the 2019 Olympia.”
In recent weeks, the Olympia has shared a series of developments, including a new relationship with Mark Wahlberg. Last month the event announced the appointment of Jay Cutler as honorary ambassador of the 2019 Olympia Weekend, a new team to help run the event and more. Tickets for this September’s Olympia are on sale now at MrOlympia.com. For more information about this weekend’s New York Pro, click here.
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