MUSCLE INSIDER Announces Road to the Pros
Print
FOR IMMEDIATE RELEASE
MUSCLE INSIDER Announces Road to the Pros
Toronto, Ontario, August 24, 2018 – MUSCLE INSIDER magazine is proud to introduce Road to the Pros, an editorial series that will show the world an uncensored look at what it takes to get in contest condition and compete with the best physiques in the country. Our editorial team will follow 10 competitors as they transform their bodies and compete in the Canadian National Pro Qualifier in Toronto, Ontario on October 20, 2018 for a shot at becoming an IFBB professional. Road to the Pros will go behind the scenes every day for eight weeks and document each competitor’s diet, training, supplement stacks, gains, losses, and setbacks. Without the unbelievable support of Optimum Nutrition, we would not be able to provide this incredible opportunity for these athletes. Competitors will have their inspiring journey showcased in MUSCLE INSIDER, work with the fitness industry’s top photographers, and receive an amazing Optimum Nutrition kit to help them get in the best shape of their life.
“MUSCLE INSIDER’S Road to the Pros will show readers what it takes to transform your physique and compete with the top athletes in the nation. Ten competitors have been selected for this program, and our editorial team will follow their contest prep journey all the way to the Canadian National Pro Qualifier. These outstanding athletes are chasing their dreams of becoming an IFBB professional while MUSCLE INSIDER and Optimum Nutrition are there with them every step of the way,” says Andrew Bukowsky, Program Manager at MUSCLE INSIDER.
Road to the Pros will give competitors unprecedented media exposure in MUSCLE INSIDER’s print, web, and social media network, which reaches hundreds of thousands of people around the world, helping athletes further strengthen their own brands.
ABOUT MUSCLE INSIDER
MUSCLE INSIDER focuses on the science of building muscle, losing fat, and gaining strength. Each issue is packed with the latest training, diet, and performance research for the serious bodybuilding and fitness fanatic. We serve up fresh content that inspires, enhances, and entertains athletes wanting a no-nonsense magazine they can trust. Our experts provide you with sample diets, training programs, and information to help maximize your results. Whether you’re looking to gain an inch on your arms or get ripped, MUSCLE INSIDER is the best training partner you’ll ever have!
Facebook, Instagram, Twitter, YouTube, SnapChat
ABOUT OPTIMUM NUTRITION
Optimum Nutrition was established in 1986 to satisfy consumer demand for consistent quality in sports nutrition. The company is also known for anticipating ever-changing customer needs and meeting the demands of a dynamic market with innovative products. With five state-of-the-art manufacturing facilities based in the United States and in the United Kingdom, ON is the only sports nutrition company to manufacture items in every product category, including nutritional bars, protein powders, ready-to-drink shakes and beverages, energy products, multivitamins and other health and wellness items that support a healthy lifestyle. The brand's Gold Standard 100% Whey™ is universally recognized as one of the world's best-selling whey protein products. ON products can be found throughout North America in close to 10,000 independent natural product and specialty retail stores, gyms, and fitness centers, and most online retailers. ON products are also sold in 130 countries around the world.
